Equine Content Marketing
Straight from the Horse’s Mouth
Does your equine business…
Know your audience?
Horse people are passionate about their four-legged friends. Whether you're an equine vet, a dressage trainer, a breeder, an equine coach or a lifestylebrand, we craft clear and concise messages that will connect your customers with your product and services.
Communicate clearly?
A picture may speak more than a thousands words but words can touch your heart. Storytelling is a powerful method to create a strong resonance to your equestrian brand. By tapping into the emotional and motivational triggers of your target audience we ensure your equine business never goes unnoticed.
What is content marketing?
Content marketing - a word that has become widely recognised over the last 10 years especially in the digital world.
The reason for this is increased competition on the paid platforms, which means that some years ago people started looking at other channels. Including creating content that in itself sells. Hence the word: Content marketing - or in a more modern term: Inbound marketing. It is basically about creating content that in itself can create sales and attract new potential customers. Something that requires a lot of energy from those who work in this particular field. It is difficult to create content that is inspiring and exciting - that is why I have dived more into this subject. You can read more about that below.
Equine Content Marketing Services
Blogging
Done correctly blogging can have a significant impact on your ability to be discovered online. Move your equine business to the forefront of your target audiences mind. I can help you create content that engages and strikes home with your target audience. I am experienced in conceptual storytelling and on top of that I know the lingo of the equestrian world.
Landing Pages
Your equine business understand equestrians. Our in-depth knowledge of the equestrian world and more importantly your target audience enables us to craft copy that converts visitors into returning customers. Don't waste your marketing dollar on quick fixes. I can help you create ever-green and customer-focused copy for your equine business.
E-mail Marketing.
Email marketing is a great way to distribute content and create a lasting relationship with your clients and customers. That is if it it’s done right! Gain clarity on how your equine business can utilise email marketing as a part of your online strategy and create sales through mails!
Did you know that an effective landing page can increase your equestrian webiste conversion by 80%?.
We don’t want you to waste your advertising dollars so in this blog post you’ll receive a template for an effective landing page that will sell your equine business online.